The ABC's Of A Successful Web Presence

• Register Your Domain Name
  The Web address you type into your browser to pull up a specific web
  site is called its domain name or URL. It is important to register your
  domain name before you start to design your site, as the name you select
  will determine its look and feel. MIS can handle the registration
  process for you from start-to-finish, helping you choose a name to fit
  your business needs, and then processing and transmitting the
  registration.
• Is your desired domain name still available?
  Email MIS and we will research the possibilities that are still
  available to your company - free of charge.
• Design Your Web Site
  Once you have selected your domain name, the next step is deciding if
  you want your site designed professionally through MIS, or if you
  want to try it on your own. MIS has the technical and creative
  talent to successfully plan, build and launch your web site. We work
  closely with our clients to create a web site that fits your business
  strategy, performance and budget.
      Methodology:
  Planning: define target audience, purpose, objectives, and policies for
  information development and use.
  Organization: separate information into page-sized chunks; connect
  pages along routes of use and user thinking; provide information,
  context, and navigation cues; create a consistent look and feel.
  Analysis: check technical construction of web with validation tools;
  evaluate information consistency and verify correctness of domain information.
  Implementation: create an extendible directory and file structure; use
  HTML tools where helpful; use templates for supporting consistent look
  and feel; check consistency in various web browsers.
• Host Your Web Site
  As soon as your site is designed, you need to choose a web hosting
  company to connect it to the Internet. MIS will help you select
  web hosting to fit your unique needs.
• Market Your Web Site
  Once you have your business online, the next step is ensuring that
  people find you on the Internet. Web sites designed by MIS are
  optimized for search engine placement. Our design packages include
  manual submission to the most popular search engines and directories.
     Methodology:
  Planning: create META content for each page suitable for the site's purpose and target audience.
  Submission: manually submit URL's to major search engines and
  directories on a weekly basis until listing is verified.
  Analysis: track visitors with attention to search engine referrals and
  keyword usage.
  Modification: alter or rearrange page features and META content for
  higher success ratio.
• Maintain Your Web Site
  Web sites are never finished! You might wish to feature quarterly news
  releases or seasonal specials. MIS maintenance packages will
  implement revisions and updates to keep your web site fresh and
  appealing to visitors.

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Michigan Imaging Supply LLC ? 2003

Last Updated 04/11/2008 09:45:12 AM  - All Rights Reserved.